About Urvik Moradiya, AI SaaS Product Designer
I am a UI/UX and product designer with 5+ years of experience, focused on crafting great web experiences. I found web design in 2016 and enjoy creating beautiful, intuitive and functional websites and products. I build design systems and brand books, and I am an Elementor expert.
Based in Surat, Gujarat, India. Languages: Hindi, Gujarati, English. Runs the design communities Friend of Figma and Lottie Surat.
Experience
- Content creation and part-time work (Now). Creating content and taking on part-time design work.
- Product Designer, GNX Group (Feb 2025 to May 2026). AI dashboard design, product user flows and micro-animation. Products like Gitvector and Superreach.
- Sr. Visual Designer (part-time), Polycruz (Jun 2023 to Jan 2025). Dashboard design, brand identity and Web3 product design.
- Product Designer, Rabble (Jun 2024 to Sep 2024). Android and web app versions, a mini app, illustrations, story art and 8-bit artwork.
- Sr. UI/UX Designer, Huptech Web (Apr 2022 to Jun 2023). A large design system for a company website and a responsive dashboard for Upstrm.
- Sr. UI/UX Designer, Techeshta (Jan 2022 to Apr 2022). Led and trained a team of four junior designers and managed client communication.
- UI/UX Designer, Techeshta (Oct 2021 to Jan 2022). Corporate website and application design, plus banners and social media posts.
- UI/UX Designer, Connect Your Need (Oct 2020 to Feb 2021). Graphic design and application and dashboard UI design.
Tools
- Design: Figma, Adobe XD, Photoshop, Illustrator, InVision, Sketch, Spline
- Project management: Trello, Basecamp, ClickUp, Notion, Proofhub, Slack
Education and certificates
- B.C.A., C. B. Patel Computer College, Vesu, Surat (Jan 2018 to Oct 2020)
- Foundations of User Experience (UX) Design, Google course
- Webflow Experts Certification Exam
- Layout Certification Exam Level 1 (Webflow)
- Design Mentorship Mastery with ADPList
- Adobe Illustrator Foundations
- Adobe Graphic Designer: Design that Demands Attention
- Step Zero Academy Certificate
What I do, and with what
- Web3 design: Figma, Spline
- Brand identity: Figma, Photoshop
- Mobile app UI design: Figma
- Prototyping: Micro-interactions
- Mobile-friendly websites: WordPress, Elementor
- E-commerce websites: WooCommerce
How I work
- Form follows function. I start by understanding what each piece of content is for, then shape the interface around it.
- Big picture, small details. I balance the product-level view with the care that makes a screen feel finished.
- Design systems and brand books. Reusable foundations so teams ship faster and stay consistent.
- Inclusive by default. I have led accessibility workshops and work to foster inclusive teams.